The task was to create a campaign for an existing product on a new market.
We began to brainstorm and agreed that WeDrive was the best concept for Denmark as a new market. WeDrive is a service concept known in USA, Australia, Bulgaria and other places. With a lot of primary research and analysis, we were ready to design our logo, created a website and marketing analysis report.
The solution was a responsive website with a logo and color scheme that exudes professionalism and style. The target group were young modern people living in the Copenhagen region. The slogan we came up with fit perfectly to the product offering :
You drink – Wedrive